28th Oct, '19 Digital Marketing

Here’s why you need a marketing partner when expanding into China

Home to more than 1.4 billion consumers and a thriving economy, China is becoming an increasingly…

14th Oct, '19 Digital Marketing

10 of the most effective WeChat follower growth techniques

With more than a billion active users, WeChat is China’s most popular social network. Consumers do…

07th Oct, '19 Digital Marketing

How to make the most of 11/11 Singles’ Day in China

Forget Black Friday. In China, Singles’ Day is the biggest shopping event of the year. The one-day…

23rd Sep, '19 Digital Marketing

The ultimate list of Chinese shopping holidays for 2020

In China, shopping days are a big deal. Between January and October of 2018, retail imports for…

16th Sep, '19 Digital Marketing

O2O: Using online marketing to encourage offline sales

Though most UK businesses expanding into China will focus exclusively on e-commerce to build their…

09th Sep, '19 Digital Marketing

4 things to consider when selling via e-commerce in China

As a UK business, tapping into the Chinese e-commerce market makes sense. Set to be worth an…

26th Aug, '19 News

8 reasons to attend this year’s FHC 2019 Exhibition

Now entering its 24th year, FHC has become one of China’s leading trade shows, involving both local…

19th Aug, '19 Digital Marketing

Using live streaming to promote your products and services in China

Live streaming in China has seen explosive growth in the past couple of years, and today there are…

12th Aug, '19 Digital Marketing

Chinese consumer behaviour: 5 things to know before you start selling

As a UK business, you’d struggle to find a market as dynamic and appealing as China.As the world…

22nd Jul, '19 Digital Marketing

Chinese PR: How to spread the word about your UK brand

Whilst social media, pay-per-click and SEO are all great ways to position your brand as an authority…

15th Jul, '19 Digital Marketing

Understanding cybersecurity laws when marketing in China

With more than 800 million active digital citizens, China is home to the largest concentration of…

08th Jul, '19 Websites

7 ways to improve your Chinese-language landing pages

If you’re promoting your products and services to Chinese consumers, landing pages are a…

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