29th Mar, '21 Digital Marketing

What you need to know about HTML5 pages in China

As a small business expanding into China, discovering new ways to develop closer relationships with…

15th Mar, '21

Emerging Chinese digital marketing trends for 2021

If you’re selling products and services in China, finding new ways to differentiate yourself and…

15th Feb, '21 Digital Marketing

5 tips on writing great WeChat Articles that can build your audience

Whereas businesses create content for their blogs and YouTube channels here in the West, in China,…

09th Feb, '21 Digital Marketing

Why you should prioritise Chinese social media over a website

Expanding into China can feel overwhelming as a small business owner, and knowing where and how to…

15th Jan, '21 Digital Marketing

Chinese marketing terms you need to know about

If you want to promote your products and services to Chinese consumers, you’ll need to spend time…

07th Jan, '21 Digital Marketing

How your business can appeal to Gen Z consumers in 2021

Establishing a strong presence for your brand on the other side of the world does not come without…

04th Jan, '21 Digital Marketing

Gen Z shopping trends to be aware of when marketing your products in China

Whether you’re selling luxury customised water bottles or premium whisky from Scotland to Chinese…

15th Dec, '20 Digital Marketing

Protecting your IP in China

According to one report, Chinese intellectual property (IP) theft costs businesses up to $600…

14th Dec, '20

Influencers and Key Opinion Leaders: the biggest differences

Whether you’re an entrepreneur looking to grow your sales in China or you’re interested in applying…

07th Dec, '20

Lessons Western businesses can learn from the biggest Chinese ecommerce trends

As the world becomes increasingly globalised and businesses look for new ways to win over market…

26th Nov, '20

3 avenues for opening an ecommerce store in China

China’s ecommerce industry has ushered in a new era for the country’s economy, with modern consumers…

09th Nov, '20 Digital Marketing

5 things you need to know about China’s new digital currency

Earlier in the year, the Chinese state announced the launch of its own digital currency, Digital…

Next Page